Charleston Clean Energy
Client Profile
Charleston Clean Energy focuses solely on converting landfill methane gas into a usable product to boost the Nation’s domestic energy supply, and to abate greenhouse gases which contribute to smog and global warming.
Premise of Engagement
Mind Merge Design was engaged to develop the corporate brand and web presence for CCE.
Solution
Clean energy is a relatively new type of industry which has a tremendous amount of positive impact on the environment and the economy. We wanted to capture the unique process of extraction, which is the key to this type of energy harvesting, and represent it in the brand and subsequent marketing materials. The brand leveraged the abbreviated CCE with custom made fonts which appeared to be rising out of the ground. The color scheme of green and brown stayed true to the environment friendly concept. The website focused on the clean design and what the end result of the process entails... a cleaner environment and energy for the masses.
Logo Design
